If your nonprofit isn\’t on Facebook yet you are missing out on millions of potential supporters and donors. To take advantage of social media you want to put your message in front of as many people as possible. But more than that, you want to put your message in front of people who are likely to support your cause, or whom you could win over with your message.With more than 500 million members worldwide, Facebook is the gold standard of social media sites. In this tutorial, you\’ll learn how to setup a Facebook page for your nonprofit (or any organization) in just a few simple steps.
Facebook pages are different than personal Facebook pages, thought they look very similar. For one, Facebook pages give you the ability to have multiple people post as admins, whereas with your personal facebook account – only you can post to it. Additionally, with a nonprofit Facebook page you can tap into Facebook\’s Causes platform and solicit online donations. In the past few years alone, Facebook has helped raise more than $50 million dollars through non-profit cause pages.
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If you have questions about customizing your Facebook page like, or if you\’d like to make your Facebook Page look like the ones shown in this video, visit our service page on Facebook Customization for Your Organization.
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